Website Guide for Concrete Businesses

Who this is for

Running a concrete business and figuring out your website

This guide covers what a good website, quoting process, and intake form should look like for a concrete business specifically — not a generic template with your trade name swapped in, and not a tutorial on building it yourself.

Website essentials

What a Concrete website needs to include

• A clear split between new installation (driveways, slabs, walkways) and repair work
• Finish/style options shown if offered (stamped, colored, exposed aggregate) since these are visual, upsell-relevant choices
• Residential vs. commercial capability stated clearly if both are served
• Photos showing scale of past work (full driveways, not just close-up texture shots)

Business operations

How to quote a concrete job

Concrete quotes are driven by square footage, thickness/reinforcement needs, site access (can a truck reach the pour site?), and finish choice. Site access is one of the most commonly underestimated variables — a driveway pour with easy truck access prices very differently from a backyard slab requiring wheelbarrow relay or pump truck rental.

Repair work (cracks, spalling, settling) should be quoted after an in-person look, since the underlying cause (drainage, base failure, tree roots) determines whether a patch will actually hold or whether a larger section needs replacement — quoting a patch price without diagnosing the cause risks a repair that fails again quickly.

Services to list

Concrete services to list on your site, with rough pricing

A single vague "our services" page loses customers who are trying to figure out if you do the specific job they need, and at roughly what cost, before they'll pick up the phone. List services individually rather than as one generic category. Here's a starting list for a concrete business, with rough national ballpark price ranges as of 2026 — adjust every number to your own market, material costs, and margins before publishing anything on your own site:

• Driveway installation$6-$12 per sq ft
• Walkway installation$8-$15 per sq ft
• Patio/slab installation$8-$15 per sq ft
• Stamped/decorative concrete$12-$20 per sq ft
• Concrete steps$1,000-$3,500
• Crack or spall repair$300-$1,500
• Concrete removal/demolition$2-$6 per sq ft

These ranges are a general planning reference, not a quote for any specific job — actual pricing depends on your region, material costs, site conditions, and scope.

Contact form

What to put on your concrete contact form

Beyond the basics (name, phone, email), a concrete intake form should ask:

• New installation or repair
• Type of project (driveway, walkway, patio/slab, steps)
• Approximate square footage
• Site access notes (gate width, distance from street)

Rather than a single vague "what do you need?" text box, turn the service list above into checkboxes or a dropdown on your form. Letting a visitor pick "Driveway installation" or "Concrete removal/demolition" directly — instead of typing it out — increases completed submissions and gives you a much clearer picture of the job before you call back.

Common mistakes

Mistakes to avoid

• Using a generic contact form instead of one built for how concrete customers actually describe their job
• Not asking about site access before quoting, leading to underpriced jobs with difficult pours
• Quoting repairs without addressing the underlying cause of the damage

When to get it built

When to just get it built professionally

If you've read through what a concrete website actually needs and it's more than you want to build and maintain yourself, that's exactly the point where a productized local service makes sense — you get everything above without learning web design.

FAQ

Frequently asked questions

What makes a concrete website different from a generic business website?

The core structure is similar, but the specific content that matters most differs — for concrete, that's things like a clear split between new installation (driveways, slabs, walkways) and repair work

How much detail should I put in a concrete quote request form?

Enough to let the business give you a real ballpark before a site visit, but not so much that the form feels like a chore to fill out — the fields listed above are the sweet spot for this trade.

Do you build websites for this trade?

ContractorWebsiteHelp.com is educational, not a web design company. Website builds are referred to MyTownWebsites.

Last reviewed: July 9, 2026